Skip to content

Bombarded me with lots of “deals” for impulse purchases pre-checkout

Company

Nexgen Global LLC

Date

Jun 2, 2021

Industry

Other

Description

When walking through the checkout workflow near the end you are bombarded with multiple offers for other products(kind of like the impulse buy before checkout in a physical store). When adding the impulse to your cart you are taken directly to the finalized sale and not to your cart for verification of quantity. In my case I wanted to try an additional product but had a quantity of 3 added and charged to my credit card.

The other dark pattern is that they say you get free shipping in the emails and on the page but then you learn that to get said shipping you have to sign up and pay for VIP to get free shipping.

Where can you find this?

View Dark Pattern

Look Familiar?

Report a Pattern