Do Not Sell toggle is misleading

Company

Wired

Date

January 28, 2022

Industry

magazines

Other

publishing

Description

The “Do Not Sell My Personal Information” link from the bottom of the homepage leads to a window where the default state is to “Sell My Personal Information On This Site Using Cookies.” However, the toggle button is unclear – because it is not labelled, it is not immediately obvious whether it is in the “on” or “off” state. Plus, even after toggling the button, you have to remember to click the “Confirm My Choices” button or changes to the setting will not be saved. Note that this link is for California residents only per the 2020 CCPA legislation.

Where can you find this?

View Dark Pattern

Harm Type(s)

  • California "Do Not Sell" Requests
  • Lost Privacy

Tags

CCPA
do not sell
Do Not Sell toggle is misleading

Look Familiar?

Report a Pattern

More Sightings