Uber One Cancellation Difficulty
Company
Uber
Date
Apr 4, 2025
Industry
Retail & Shopping
Description
Uber typically has its confirm option highlighted in black, and the deny option in a subtler gray color, as the user’s eye is naturally drawn to the contrast. When attempting to cancel Uber One, they invert it so that the default option is to stay subscribed. The user needs to press the muted gray button THREE times to actually cancel the subscription.
Where can you find this?
View Dark Pattern

